Allow brands to digitally connect with nearby consumers. Through these signals, proximity marketers can deliver content similar to a mobile application (app) that automatically appears on consumers' mobile devices. proximity marketing strategies Connection to a Wi-Fi network Users who connect to Wi-Fi in public spaces can be impacted with messages taking phone number list of proximity marketing . At the time of registration, the brand acquires more information from the user. Digital Coupons via Bluetooth or Wifi This strategy allows merchants to send digital coupons to all shoppers who are near their store to encourage the purchase process. geofencing GPS uses phone number list to trigger an event when a device enters a virtual barrier.
Geofencing is often used outdoors to attract customers to specific locations with a timely and relevant message. But, to start the communication, it is necessary to establish a connection through an App or a specific website. QR code reading QR codes also allow you to connect with customers. This strategy is more passive than the previous ones, since potential phone number list must make the decision to scan the barcode with their smartphone. Beacons phone number list Beacons are small devices that emit a Bluetooth signal, whose maximum range is 50 meters and are capable of defining a location and detecting or locating other devices, such as a Smartphone that has a Bluetooth signal phone number list application. beacon. Consumers who have beacons on their mobile will be able to receive discount coupons, catalogues, offers...
Advantages of proximity marketing To find out how Proximity Marketing can help your company, we want to reveal the 5 most groundbreaking advantages of the moment: We encourage immediate purchase It is not the same for the user to receive a discount at home as it is when they are close to your business or within it. Receiving an offer in the right place and time, based on phone number list profile or needs, makes the purchase possibilities much greater. Geolocation therefore plays a fundamental role. We increase loyalty Thanks to proximity marketing, customers live unique , personalized user experiences. It is a good way to generate a feeling of exclusivity.
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